Schedule:

Lion of St.Mark- Susie Cradle

11:15 AM- Debussy

The CMO Podcast with Faby Torres

Speakers- Fabiola Torres GAP CMO

Tubi Cabana

Sports through Music

Speakers-

• Kevin Chernett, EVP & Head of Global Media Partnerships at LIVE NATION

• Rob Christensen, EVP Global Sales at VEVO

• Scotty James, Olympic Medalist & Snowboarder

• Don Mcguire, CMO Qualcomm Inc.

• Moderator Erika Bennet, CMO REVOLT & Offscript Worldwide

Notes

• think of fans as community

• Have to think about how to compound community even when you’re not in your sport forever

• What impact can you make as an athlete with the brand? If it’s just about the money there is no longevity

REWRITE THE RULES: CREATIVITY UNBOUND

Female Quotient Cabana

Speakers-

• Robyn Delmonte, Pop Culture Commentator aka GirlBossTown

• Jill Hamilton, VP & Global Media at American Express

• Lisa Holme, VP & Head of Content at Roku Media

• Alexandria Sumner, from Snapchat

Notes:

• Creators are more focused on monetización and not creativity

• Creators need to find a better way to still be creative while still monitoring

• Needle for KPI, but that it also create conversations and affect the emotional factors that make an idea spark

• Instead of robin as a creator thinking of girlbosstown as a brand

• Lisa brought love island uk to the us in Hulu

The ROI of Social Listening

Canva Cabana

Speakers-

• Scott Morris, CMO at sprout social

• Manu Orssaud, CMO at Duolingo

• Rory Dolan, Head of Marketing Strategy at Canva

• Chanelle Kaifas, VP Brand Marketing & Strategy at NYT

AWARD SHOW